Personal value statistics: Pleasure

Pleasure appeared in the ranked ten of 30.0% of the 2,099,004 assessments completed since 2020, which makes it the 8th most frequently ranked of the 62 core values.

What pleasure means as a value →

At a glance, 2020 to 2026

Appearance rateof assessments rank it in their ten. 8th of 62 values.
30.0%
First placeof assessments put it first. 10th of 62 on this measure.
2.4%
Top threeof assessments put it in the top three. 30% of those who rank it.
9.0%
Average positionis its mean position, out of ten, where it is ranked at all.
5.3

In the overall ranking pleasure sits just below Respect (30.0%) and just above Freedom (28.0%).

How the Popularity of Pleasure Has Changed

In 2020 pleasure appeared in 32.2% of assessments and ranked 5th. In 2026 so far it appeared in 22.3% and ranked 13th, a fall of 9.9 percentage points.

Pick a measure, and read it by year or month by month. A month holds a few thousand assessments, so it moves more than a year does. The gaps are months the archive has no data for.

Pleasure, year by year

Each rank is among the 62 values that year, by appearance rate. The arrow is its move from the year before.

Pleasure by year: assessments, appearance rate and rank, first place, top three and average position
YearAssessmentsAppearance rateRankFirst placeTop threeAverage position
202084,37832.2%5th3.0%10.5%5.1
2021224,09632.4%6th▼13.0%10.7%5.1
2022179,27132.3%6th2.8%10.5%5.1
2023397,24931.4%7th▼12.7%9.8%5.2
2024460,24430.9%7th2.5%9.4%5.3
2025449,23330.4%8th▼12.2%8.4%5.5
2026 so far304,53322.3%13th▼51.4%5.4%5.9

2020 holds 6 months of data and 2022 holds 7 months of data, so their figures cover part of the year. 2026 covers January to September 2026.

Pleasure by Country

Of the 25 countries with enough assessments to publish, participants in Egypt rank pleasure most often, at 33.8%, and those in Brazil least often, at 11.8%.

Country is recorded for the assessments from December 2025 to September 2026, so this section reads those 272,982 assessments and compares each country with all of them.

Where pleasure is ranked most often

22.8% of participants rank pleasure in their top ten, from 33.8% in Egypt to 11.8% in Brazil. Tap or hover a country to see its top values.

  • 11–15%
  • 15–19%
  • 19–23%
  • 23–26%
  • 26–30%
  • 30–34%
  • too few assessments
Appearance rate of pleasure by country, December 2025 to September 2026
CountryAppearance ratevs average (pp)Rank there
Egypt
33.8%
+11.05th of 62
Hong Kong SAR China
33.6%
+10.89th of 62
Poland
31.9%
+9.17th of 62
Singapore
29.5%
+6.77th of 62
Netherlands
28.8%
+6.011th of 62
United Kingdom
28.1%
+5.38th of 62
Ireland
27.5%
+4.79th of 62
France
27.4%
+4.611th of 62
Indonesia
27.1%
+4.37th of 62
Italy
25.7%
+2.911th of 62
Germany
24.7%
+1.913th of 62
Saudi Arabia
24.5%
+1.711th of 62
Canada
23.9%
+1.111th of 62
Romania
23.5%
+0.711th of 62
Switzerland
22.7%
−0.115th of 62
Australia
22.4%
−0.414th of 62
New Zealand
21.9%
−0.915th of 62
United States
21.6%
−1.213th of 62
India
20.7%
−2.115th of 62
Philippines
20.6%
−2.215th of 62
Malaysia
19.6%
−3.216th of 62
South Africa
18.8%
−4.019th of 62
United Arab Emirates
18.1%
−4.719th of 62
Mexico
16.2%
−6.726th of 62
Brazil
11.8%
−11.042nd of 62

Every assessment with a known country, 22.8%

Pleasure by Age

Pleasure is ranked less often with age, from 19.3% of assessments among participants under 18 to 19.6% among those 65 and over, about 0.5 points per band.

Age is an optional question after the ranking, so this section reads the 66,624 assessments from December 2025 to September 2026 whose participants gave one. A difference between bands mixes what changes as people age with what differs between generations.

Appearance rate of pleasure by age band, December 2025 to September 2026
AgeAppearance ratevs average (pp)Rank there
Under 18
19.3%
−0.718th of 62
18–24
21.7%
+1.713th of 62
25–34
21.6%
+1.615th of 62
35–44
19.2%
−0.820th of 62
45–54
17.4%
−2.521st of 62
55–64
16.7%
−3.224th of 62
65 and over
19.6%
−0.420th of 62

Everyone who gave an age, 20.0%

Pleasure by Gender

Women and men rank pleasure almost equally often, at 19.7% and 20.1%.

Gender is optional too, asked beside age, so this section reads the 64,656 assessments from December 2025 to September 2026 whose participants gave one. “Prefer not to say” is counted in no group.

Appearance rate of pleasure by gender, December 2025 to September 2026
GenderAppearance ratevs average (pp)Rank there
Women
19.7%
−0.319th of 62
Men
20.1%
+0.218th of 62
Non-binary
24.7%
+4.813th of 62

Everyone who gave a gender, 19.9%

About These Figures

Every figure on this page is a share of completed assessments on Personalvalu.es, read from the same aggregates as the Global Values Research. The appearance rate is how often pleasure is among a participant's ten most important values. It is not a score, and a difference between groups describes the participants in them without explaining it.

How the aggregates are built, and why some countries and groups are left out, is set out in the methodology. Month-by-month figures for every value are in the monthly archive.

Statistics for every value

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