Personal value statistics: Influence

Influence appeared in the ranked ten of 5.0% of the 2,099,004 assessments completed since 2020, which makes it the 58th most frequently ranked of the 62 core values.

What influence means as a value →

At a glance, 2020 to 2026

Appearance rateof assessments rank it in their ten. 58th of 62 values.
5.0%
First placeof assessments put it first. 59th of 62 on this measure.
0.2%
Top threeof assessments put it in the top three. 15% of those who rank it.
0.7%
Average positionis its mean position, out of ten, where it is ranked at all.
6.6

In the overall ranking influence sits just below Contribution (5.3%) and just above Tradition (4.9%).

How the Popularity of Influence Has Changed

In 2020 influence appeared in 6.0% of assessments and ranked 53rd. In 2026 so far it appeared in 4.8% and ranked 58th, a fall of 1.2 percentage points.

Pick a measure, and read it by year or month by month. A month holds a few thousand assessments, so it moves more than a year does. The gaps are months the archive has no data for.

Influence, year by year

Each rank is among the 62 values that year, by appearance rate. The arrow is its move from the year before.

Influence by year: assessments, appearance rate and rank, first place, top three and average position
YearAssessmentsAppearance rateRankFirst placeTop threeAverage position
202084,3786.0%53rd0.2%1.0%6.5
2021224,0965.4%56th▼30.2%0.8%6.5
2022179,2715.1%56th0.2%0.8%6.6
2023397,2495.0%57th▼10.2%0.8%6.6
2024460,2444.8%59th▼20.2%0.7%6.6
2025449,2334.9%58th▲10.1%0.7%6.7
2026 so far304,5334.8%58th0.2%0.7%6.8

2020 holds 6 months of data and 2022 holds 7 months of data, so their figures cover part of the year. 2026 covers January to September 2026.

Influence by Country

Of the 25 countries with enough assessments to publish, participants in Saudi Arabia rank influence most often, at 9.6%, and those in the Philippines least often, at 3.9%.

Country is recorded for the assessments from December 2025 to September 2026, so this section reads those 272,982 assessments and compares each country with all of them.

Where influence is ranked most often

4.8% of participants rank influence in their top ten, from 9.6% in Saudi Arabia to 3.9% in the Philippines. Tap or hover a country to see its top values.

  • 3–4%
  • 4–5%
  • 5–7%
  • 7–8%
  • 8–9%
  • 9–10%
  • too few assessments
Appearance rate of influence by country, December 2025 to September 2026
CountryAppearance ratevs average (pp)Rank there
Saudi Arabia
9.6%
+4.845th of 62
Poland
9.0%
+4.141st of 62
Egypt
8.8%
+4.045th of 62
Indonesia
8.4%
+3.654th of 62
United Arab Emirates
7.9%
+3.152nd of 62
Germany
6.9%
+2.153rd of 62
France
6.4%
+1.654th of 62
Italy
6.2%
+1.458th of 62
Ireland
6.0%
+1.154th of 62
Netherlands
5.6%
+0.756th of 62
Singapore
5.3%
+0.557th of 62
Mexico
5.3%
+0.558th of 62
Romania
5.2%
+0.458th of 62
Malaysia
5.2%
+0.458th of 62
Switzerland
5.2%
+0.357th of 62
India
5.2%
+0.360th of 62
South Africa
4.9%
+0.157th of 62
United States
4.6%
−0.259th of 62
New Zealand
4.5%
−0.358th of 62
Australia
4.3%
−0.558th of 62
Hong Kong SAR China
4.3%
−0.556th of 62
United Kingdom
4.3%
−0.558th of 62
Canada
4.1%
−0.759th of 62
Brazil
4.0%
−0.858th of 62
Philippines
3.9%
−0.957th of 62

Every assessment with a known country, 4.8%

Influence by Age

Influence holds roughly level across the age bands, from 5.2% among participants under 18 to 6.0% among those 65 and over.

Age is an optional question after the ranking, so this section reads the 66,624 assessments from December 2025 to September 2026 whose participants gave one. A difference between bands mixes what changes as people age with what differs between generations.

Appearance rate of influence by age band, December 2025 to September 2026
AgeAppearance ratevs average (pp)Rank there
Under 18
5.2%
+0.561st of 62
18–24
4.3%
−0.558th of 62
25–34
4.2%
−0.558th of 62
35–44
5.0%
+0.258th of 62
45–54
5.1%
+0.358th of 62
55–64
5.2%
+0.557th of 62
65 and over
6.0%
+1.257th of 62

Everyone who gave an age, 4.8%

Influence by Gender

Men rank influence more often than women, by 2.1 percentage points.

Gender is optional too, asked beside age, so this section reads the 64,656 assessments from December 2025 to September 2026 whose participants gave one. “Prefer not to say” is counted in no group.

Appearance rate of influence by gender, December 2025 to September 2026
GenderAppearance ratevs average (pp)Rank there
Women
4.0%
−0.858th of 62
Men
6.1%
+1.357th of 62
Non-binary
3.8%
−1.058th of 62

Everyone who gave a gender, 4.8%

About These Figures

Every figure on this page is a share of completed assessments on Personalvalu.es, read from the same aggregates as the Global Values Research. The appearance rate is how often influence is among a participant's ten most important values. It is not a score, and a difference between groups describes the participants in them without explaining it.

How the aggregates are built, and why some countries and groups are left out, is set out in the methodology. Month-by-month figures for every value are in the monthly archive.

Statistics for every value

Where does influence stand among your own values? Rank your own values.

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