Personal ValuesValues Research & Tools

Personal value statistics: Intelligence

Intelligence appeared in the ranked ten of 13.9% of the 2,099,004 assessments completed since 2020, which makes it the 33rd most frequently ranked of the 62 core values.

What intelligence means as a value →

At a glance, 2020 to 2026

Appearance rateof assessments rank it in their ten. 33rd of 62 values.
13.9%
First placeof assessments put it first. 36th of 62 on this measure.
0.8%
Top threeof assessments put it in the top three. 20% of those who rank it.
2.7%
Average positionis its mean position, out of ten, where it is ranked at all.
6.3

In the overall ranking intelligence sits just below Privacy (14.1%) and just above Justice (13.7%).

How the Popularity of Intelligence Has Changed

In 2020 intelligence appeared in 13.9% of assessments and ranked 33rd. In 2026 so far it appeared in 15.8% and ranked 23rd, a rise of 1.9 percentage points.

Pick a measure, and read it by year or month by month. A month holds a few thousand assessments, so it moves more than a year does. The gaps are months the archive has no data for.

Intelligence, year by year

Each rank is among the 62 values that year, by appearance rate. The arrow is its move from the year before.

Intelligence by year: assessments, appearance rate and rank, first place, top three and average position
YearAssessmentsAppearance rateRankFirst placeTop threeAverage position
202084,37813.9%33rd0.9%2.8%6.2
2021224,09614.1%34th▼10.9%2.9%6.2
2022179,27113.6%35th▼10.8%2.7%6.3
2023397,24913.7%33rd▲20.8%2.7%6.3
2024460,24413.4%34th▼10.8%2.6%6.3
2025449,23313.2%33rd▲10.7%2.5%6.3
2026 so far304,53315.8%23rd▲100.9%3.3%6.1

2020 holds 6 months of data and 2022 holds 7 months of data, so their figures cover part of the year. 2026 covers January to September 2026.

Intelligence by Country

Of the 25 countries with enough assessments to publish, participants in Brazil rank intelligence most often, at 23.6%, and those in the Philippines least often, at 12.0%.

Country is recorded for the assessments from December 2025 to September 2026, so this section reads those 272,982 assessments and compares each country with all of them.

Where intelligence is ranked most often

15.5% of participants rank intelligence in their top ten, from 23.6% in Brazil to 12.0% in the Philippines. Tap or hover a country to see its top values.

  • 12–14%
  • 14–16%
  • 16–18%
  • 18–20%
  • 20–22%
  • 22–24%
  • too few assessments
Appearance rate of intelligence by country, December 2025 to September 2026
CountryAppearance ratevs average (pp)Rank there
Brazil
23.6%
+8.114th of 62
Poland
22.9%
+7.414th of 62
Romania
20.7%
+5.217th of 62
Mexico
20.5%
+5.016th of 62
Malaysia
20.2%
+4.814th of 62
Indonesia
20.2%
+4.714th of 62
Italy
19.0%
+3.518th of 62
Germany
18.5%
+3.020th of 62
Hong Kong SAR China
18.2%
+2.718th of 62
France
18.0%
+2.525th of 62
Netherlands
17.3%
+1.820th of 62
Saudi Arabia
16.7%
+1.224th of 62
Switzerland
16.1%
+0.626th of 62
Singapore
15.9%
+0.427th of 62
United States
15.6%
+0.123rd of 62
Canada
15.4%
−0.125th of 62
Egypt
14.7%
−0.828th of 62
Ireland
14.5%
−0.929th of 62
India
14.4%
−1.128th of 62
New Zealand
14.1%
−1.436th of 62
Australia
13.9%
−1.630th of 62
South Africa
13.9%
−1.633rd of 62
United Kingdom
13.1%
−2.433rd of 62
United Arab Emirates
12.1%
−3.436th of 62
Philippines
12.0%
−3.535th of 62

Every assessment with a known country, 15.5%

Intelligence by Age

Intelligence holds roughly level across the age bands, from 17.2% among participants under 18 to 14.9% among those 65 and over.

Age is an optional question after the ranking, so this section reads the 66,624 assessments from December 2025 to September 2026 whose participants gave one. A difference between bands mixes what changes as people age with what differs between generations.

Appearance rate of intelligence by age band, December 2025 to September 2026
AgeAppearance ratevs average (pp)Rank there
Under 18
17.2%
−0.220th of 62
18–24
17.6%
+0.222nd of 62
25–34
17.9%
+0.521st of 62
35–44
18.2%
+0.921st of 62
45–54
16.1%
−1.323rd of 62
55–64
15.9%
−1.426th of 62
65 and over
14.9%
−2.425th of 62

Everyone who gave an age, 17.4%

Intelligence by Gender

Men rank intelligence more often than women, by 5.9 percentage points.

Gender is optional too, asked beside age, so this section reads the 64,656 assessments from December 2025 to September 2026 whose participants gave one. “Prefer not to say” is counted in no group.

Appearance rate of intelligence by gender, December 2025 to September 2026
GenderAppearance ratevs average (pp)Rank there
Women
15.0%
−2.426th of 62
Men
20.9%
+3.515th of 62
Non-binary
19.5%
+2.123rd of 62

Everyone who gave a gender, 17.4%

About These Figures

Every figure on this page is a share of completed assessments on Personalvalu.es, read from the same aggregates as the Global Values Research. The appearance rate is how often intelligence is among a participant's ten most important values. It is not a score, and a difference between groups describes the participants in them without explaining it.

How the aggregates are built, and why some countries and groups are left out, is set out in the methodology. Month-by-month figures for every value are in the monthly archive.

Statistics for every value

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