Personal value statistics: Adventure

Adventure appeared in the ranked ten of 14.6% of the 2,099,004 assessments completed since 2020, which makes it the 30th most frequently ranked of the 62 core values.

What adventure means as a value →

Adventure

I step outside my comfort zone and try new things. I don’t want to play it safe.

29/62

At a glance, 2020 to 2026

Appearance rateof assessments rank it in their ten. 30th of 62 values.: 14.6%
First placeof assessments put it first. 33rd of 62 on this measure.: 0.9%
Top threeof assessments put it in the top three. 22% of those who rank it.: 3.3%
Average positionis its mean position, out of ten, where it is ranked at all.: 5.9

In the overall ranking adventure sits just below Independence (14.8%) and just above Appreciation (14.2%).

How the Popularity of Adventure Has Changed

In 2020 adventure appeared in 15.2% of assessments and ranked 30th. In 2026 so far it appeared in 15.3% and ranked 26th, a rise of 0.1 percentage points.

Pick a measure, and read it by year or month by month. A month holds a few thousand assessments, so it moves more than a year does. The gaps are months the archive has no data for.

Adventure, year by year

Each rank is among the 62 values that year, by appearance rate. The arrow is its move from the year before.

Adventure by year: assessments, appearance rate and rank, first place, top three and average position
Year	Assessments	Appearance rate	Rank	First place	Top three	Average position
2020	84,378	15.2%	30th	0.9%	3.5%	5.9
2021	224,096	15.0%	32nd▼2	0.9%	3.5%	5.8
2022	179,271	15.1%	31st▲1	0.9%	3.4%	5.8
2023	397,249	13.9%	31st	0.8%	3.2%	5.9
2024	460,244	13.9%	31st	0.8%	3.2%	5.9
2025	449,233	15.1%	25th▲6	0.9%	3.3%	6.0
2026 so far	304,533	15.3%	26th▼1	0.9%	3.2%	6.2

2020 holds 6 months of data and 2022 holds 7 months of data, so their figures cover part of the year. 2026 covers January to September 2026.

Adventure by Country

Of the 25 countries with enough assessments to publish, participants in France rank adventure most often, at 18.3%, and those in Brazil least often, at 8.6%.

Country is recorded for the assessments from December 2025 to September 2026, so this section reads those 272,982 assessments and compares each country with all of them.

Where adventure is ranked most often

15.1% of participants rank adventure in their top ten, from 18.3% in France to 8.6% in Brazil. Tap or hover a country to see its top values.

8–10%
10–12%
12–14%
14–15%
15–17%
17–19%
too few assessments

Appearance rate of adventure by country, December 2025 to September 2026
Country	Assessments	Appearance rate	vs average (pp)	Rank there
France	667	18.3%	+3.2	24th of 62
New Zealand	5,381	17.9%	+2.8	19th of 62
Netherlands	2,246	17.0%	+1.9	24th of 62
Canada	18,667	16.6%	+1.5	23rd of 62
Poland	423	16.3%	+1.2	24th of 62
Switzerland	1,067	16.3%	+1.2	25th of 62
Australia	22,203	16.2%	+1.1	23rd of 62
United States	154,508	15.4%	+0.3	25th of 62
Philippines	5,645	14.7%	−0.4	27th of 62
Malaysia	1,057	14.7%	−0.4	30th of 62
Indonesia	1,533	14.5%	−0.6	30th of 62
India	7,202	14.2%	−0.9	30th of 62
Egypt	3,089	14.0%	−1.1	29th of 62
Hong Kong SAR China	369	13.8%	−1.3	27th of 62
Germany	2,274	13.5%	−1.5	34th of 62
Ireland	385	13.5%	−1.6	32nd of 62
Singapore	2,481	13.5%	−1.6	33rd of 62
United Arab Emirates	481	12.9%	−2.2	32nd of 62
United Kingdom	13,561	12.6%	−2.5	35th of 62
Mexico	941	12.4%	−2.7	35th of 62
Italy	564	12.4%	−2.7	34th of 62
South Africa	2,608	11.1%	−4.0	40th of 62
Romania	1,535	11.0%	−4.1	41st of 62
Saudi Arabia	768	8.9%	−6.2	48th of 62
Brazil	373	8.6%	−6.5	50th of 62

Every assessment with a known country, 15.1%

Adventure by Age

Adventure is ranked less often with age, from 17.3% of assessments among participants under 18 to 11.5% among those 65 and over, about 1.6 points per band.

Age is an optional question after the ranking, so this section reads the 66,624 assessments from December 2025 to September 2026 whose participants gave one. A difference between bands mixes what changes as people age with what differs between generations.

Appearance rate of adventure by age band, December 2025 to September 2026
Age	Assessments	Appearance rate	vs average (pp)	Rank there
Under 18	14,615	17.3%	+3.7	19th of 62
18–24	15,203	14.5%	+1.0	32nd of 62
25–34	14,080	13.6%	+0.0	35th of 62
35–44	11,071	11.2%	−2.3	43rd of 62
45–54	7,261	9.7%	−3.8	46th of 62
55–64	3,296	9.3%	−4.3	45th of 62
65 and over	1,098	11.5%	−2.1	43rd of 62

Everyone who gave an age, 13.5%

Adventure by Gender

Men rank adventure more often than women, by 3.4 percentage points.

Gender is optional too, asked beside age, so this section reads the 64,656 assessments from December 2025 to September 2026 whose participants gave one. “Prefer not to say” is counted in no group.

Appearance rate of adventure by gender, December 2025 to September 2026
Gender	Assessments	Appearance rate	vs average (pp)	Rank there
Women	37,968	12.2%	−1.4	37th of 62
Men	25,478	15.6%	+2.0	25th of 62
Non-binary	1,210	14.1%	+0.6	32nd of 62

Everyone who gave a gender, 13.6%

About These Figures

Every figure on this page is a share of completed assessments on Personalvalu.es, read from the same aggregates as the Global Values Research. The appearance rate is how often adventure is among a participant's ten most important values. It is not a score, and a difference between groups describes the participants in them without explaining it.

How the aggregates are built, and why some countries and groups are left out, is set out in the methodology. Month-by-month figures for every value are in the monthly archive.

Statistics for every value

Where does adventure stand among your own values? Rank your own values.