Arkadiusz ZalewskiFounder & Values Researcher at personalvalu.es
Key Findings for July 2025
July’s results look like a “take care of myself, then take care of my world” month. Health leads with 50.3% of tests, and each of the top four (Health, Financial stability, Peace, Family) shows up in more than a third of tests, suggesting people commonly prioritize multiple pillars at once rather than a single obsession.
The biggest climbers are the “relationship-and-self-integrity” crew. Respect rises 5 positions to 7th at 31.2%, and Authenticity jumps 4 positions into the top 10 while appearing in 26.3% of tests. Trust is the stealth star: up 2 positions and present in 36.5%, hinting that reliability and social safety felt especially valuable. The month’s big faller is Freedom, dropping 8 positions out of the top 10. Meanwhile, “feel-good but grounded” values stay strong: Pleasure holds a hefty 32.0%, paired with Peace at 39.7%—a very “recover and recharge” combo.
Taken together, July reads like mid-year recalibration: protect the body, steady the money, lower the stress, and tighten the bonds. Seasonally, this fits summer rhythms—more social time raises the demand for Trust/Respect, while vacation energy boosts Pleasure, all under a backdrop of seeking Peace.
Total Tests
25,189
in this month
🔥 Most Popular
Health
12,680 appearances
⭐ Best Ranking
Family
Avg rank: 3.38
🥇 Most #1 Rankings
Health
3391 times first place
1
Health
▶Avg Rank:3.66
Appearance:50.3%
Trend (MOM):-7.9%
Trend (YOY):-1.3%
🥇 Top 1:13.5%
🥉 Top 3:29.6%
2
Financial stability
▶Avg Rank:4.83
Appearance:42.3%
Trend (MOM):+0.4%
Trend (YOY):+6.0%
🥇 Top 1:4.4%
🥉 Top 3:16.1%
3
Peace
▶Avg Rank:5.06
Appearance:39.7%
Trend (MOM):+4.4%
Trend (YOY):+6.3%
🥇 Top 1:4.4%
🥉 Top 3:14.6%
4
Family
▶Avg Rank:3.38
Appearance:38.4%
Trend (MOM):+6.6%
Trend (YOY):-7.3%
🥇 Top 1:12.9%
🥉 Top 3:23.8%
5
+2Trust
▶Avg Rank:5.14
Appearance:36.5%
Trend (MOM):+19.8%
Trend (YOY):+5.9%
🥇 Top 1:3.4%
🥉 Top 3:12.1%
6
Pleasure
▶Avg Rank:5.61
Appearance:32.0%
Trend (MOM):-6.9%
Trend (YOY):+0.3%
🥇 Top 1:2.3%
🥉 Top 3:8.9%
7
+5Respect
▶Avg Rank:5.47
Appearance:31.2%
Trend (MOM):+35.8%
Trend (YOY):+18.7%
🥇 Top 1:2.2%
🥉 Top 3:8.3%
8
Love
▶Avg Rank:4.67
Appearance:30.1%
Trend (MOM):-0.8%
Trend (YOY):-7.8%
🥇 Top 1:4.6%
🥉 Top 3:12.2%
9
+1Growth
▶Avg Rank:5.49
Appearance:26.6%
Trend (MOM):-1.7%
Trend (YOY):-5.2%
🥇 Top 1:2.2%
🥉 Top 3:7.3%
10
+4Authenticity
▶Avg Rank:5.05
Appearance:26.3%
Trend (MOM):+20.2%
Trend (YOY):+7.4%
🥇 Top 1:2.9%
🥉 Top 3:8.9%
11
-2Security
▶Avg Rank:5.11
Appearance:25.6%
Trend (MOM):-14.0%
Trend (YOY):-1.2%
🥇 Top 1:3.0%
🥉 Top 3:9.6%
12
-1Curiosity
▶Avg Rank:5.91
Appearance:24.7%
Trend (MOM):+4.4%
Trend (YOY):+21.3%
🥇 Top 1:1.6%
🥉 Top 3:5.9%
13
-8Freedom
▶Avg Rank:5.84
Appearance:24.0%
Trend (MOM):-31.2%
Trend (YOY):-18.4%
🥇 Top 1:2.4%
🥉 Top 3:6.6%
14
+3Creativity
▶Avg Rank:6.09
Appearance:22.4%
Trend (MOM):+16.2%
Trend (YOY):+25.0%
🥇 Top 1:1.5%
🥉 Top 3:4.9%
15
+4Friendship
▶Avg Rank:5.65
Appearance:21.5%
Trend (MOM):+13.1%
Trend (YOY):+2.7%
🥇 Top 1:1.3%
🥉 Top 3:5.6%
16
+6Honesty
▶Avg Rank:5.75
Appearance:21.4%
Trend (MOM):+20.8%
Trend (YOY):+7.0%
🥇 Top 1:1.3%
🥉 Top 3:5.2%
17
+7Accountability
▶Avg Rank:5.58
Appearance:20.1%
Trend (MOM):+16.1%
Trend (YOY):+17.0%
🥇 Top 1:1.4%
🥉 Top 3:5.4%
18
+3Compassion
▶Avg Rank:5.36
Appearance:19.9%
Trend (MOM):+10.9%
Trend (YOY):+4.9%
🥇 Top 1:1.7%
🥉 Top 3:6.0%
19
+11Loyalty
▶Avg Rank:5.78
Appearance:19.6%
Trend (MOM):+29.4%
Trend (YOY):+3.9%
🥇 Top 1:1.2%
🥉 Top 3:4.7%
20
+8Discipline
▶Avg Rank:5.27
Appearance:19.0%
Trend (MOM):+25.2%
Trend (YOY):+2.7%
🥇 Top 1:1.8%
🥉 Top 3:6.3%
21
-6Certainty
▶Avg Rank:5.56
Appearance:19.0%
Trend (MOM):-11.8%
Trend (YOY):-2.4%
🥇 Top 1:1.9%
🥉 Top 3:5.9%
22
+13Appreciation
▶Avg Rank:6.43
Appearance:16.6%
Trend (MOM):+27.7%
Trend (YOY):+13.2%
🥇 Top 1:0.6%
🥉 Top 3:2.7%
23
-7Wealth
▶Avg Rank:5.18
Appearance:16.4%
Trend (MOM):-18.8%
Trend (YOY):-2.2%
🥇 Top 1:1.7%
🥉 Top 3:5.7%
24
-1Meaningful work
▶Avg Rank:6.06
Appearance:16.0%
Trend (MOM):-9.3%
Trend (YOY):-8.8%
🥇 Top 1:1.1%
🥉 Top 3:3.6%
25
-5Control
▶Avg Rank:5.66
Appearance:15.8%
Trend (MOM):-16.6%
Trend (YOY):-2.4%
🥇 Top 1:1.6%
🥉 Top 3:4.9%
26
-13Wisdom
▶Avg Rank:5.31
Appearance:15.8%
Trend (MOM):-29.0%
Trend (YOY):-17.0%
🥇 Top 1:1.5%
🥉 Top 3:4.9%
27
-1Independence
▶Avg Rank:6.25
Appearance:15.1%
Trend (MOM):-8.6%
Trend (YOY):-3.4%
🥇 Top 1:0.6%
🥉 Top 3:2.8%
28
+3Success
▶Avg Rank:5.67
Appearance:14.8%
Trend (MOM):+0.6%
Trend (YOY):-9.1%
🥇 Top 1:1.2%
🥉 Top 3:3.9%
29
Intelligence
▶Avg Rank:6.41
Appearance:14.1%
Trend (MOM):-6.9%
Trend (YOY):+2.0%
🥇 Top 1:0.6%
🥉 Top 3:2.4%
30
+10Adventure
▶Avg Rank:6.22
Appearance:14.0%
Trend (MOM):+35.3%
Trend (YOY):+13.9%
🥇 Top 1:0.7%
🥉 Top 3:2.8%
31
-6Ethics
▶Avg Rank:5.47
Appearance:13.8%
Trend (MOM):-19.9%
Trend (YOY):-23.1%
🥇 Top 1:1.6%
🥉 Top 3:4.5%
32
+1Job security
▶Avg Rank:5.45
Appearance:13.3%
Trend (MOM):-7.1%
Trend (YOY):-5.0%
🥇 Top 1:0.9%
🥉 Top 3:3.8%
33
+9Challenge
▶Avg Rank:6.48
Appearance:13.2%
Trend (MOM):+37.8%
Trend (YOY):+17.3%
🥇 Top 1:0.4%
🥉 Top 3:2.3%
34
Privacy
▶Avg Rank:6.50
Appearance:13.2%
Trend (MOM):-0.6%
Trend (YOY):+19.4%
🥇 Top 1:0.4%
🥉 Top 3:2.0%
35
-8Justice
▶Avg Rank:5.74
Appearance:13.1%
Trend (MOM):-13.9%
Trend (YOY):-7.0%
🥇 Top 1:1.1%
🥉 Top 3:3.5%
36
+7Acceptance
▶Avg Rank:6.68
Appearance:12.4%
Trend (MOM):+38.1%
Trend (YOY):+26.0%
🥇 Top 1:0.4%
🥉 Top 3:1.9%
37
-19Inner harmony
▶Avg Rank:5.18
Appearance:11.9%
Trend (MOM):-38.4%
Trend (YOY):-31.4%
🥇 Top 1:1.5%
🥉 Top 3:4.1%
38
-6Helpfulness
▶Avg Rank:6.54
Appearance:11.6%
Trend (MOM):-20.0%
Trend (YOY):-23.8%
🥇 Top 1:0.7%
🥉 Top 3:2.1%
39
-2Passion
▶Avg Rank:6.34
Appearance:11.2%
Trend (MOM):-5.8%
Trend (YOY):-0.7%
🥇 Top 1:0.5%
🥉 Top 3:2.0%
40
-2Courage
▶Avg Rank:6.31
Appearance:10.9%
Trend (MOM):-5.4%
Trend (YOY):+17.7%
🥇 Top 1:0.4%
🥉 Top 3:2.0%
41
-5Equality
▶Avg Rank:5.52
Appearance:10.3%
Trend (MOM):-20.8%
Trend (YOY):-5.0%
🥇 Top 1:1.0%
🥉 Top 3:3.1%
42
+7Excitement
▶Avg Rank:6.80
Appearance:10.0%
Trend (MOM):+23.8%
Trend (YOY):+13.7%
🥇 Top 1:0.3%
🥉 Top 3:1.3%
43
+5Religion
▶Avg Rank:3.43
Appearance:9.7%
Trend (MOM):+18.3%
Trend (YOY):-3.3%
🥇 Top 1:4.1%
🥉 Top 3:6.2%
44
-3Ambition
▶Avg Rank:6.28
Appearance:9.2%
Trend (MOM):-5.5%
Trend (YOY):-12.0%
🥇 Top 1:0.5%
🥉 Top 3:1.7%
45
+2Determination
▶Avg Rank:6.43
Appearance:8.9%
Trend (MOM):+7.7%
Trend (YOY):-1.4%
🥇 Top 1:0.3%
🥉 Top 3:1.5%
46
-7Tolerance
▶Avg Rank:6.40
Appearance:8.4%
Trend (MOM):-25.2%
Trend (YOY):-22.9%
🥇 Top 1:0.4%
🥉 Top 3:1.5%
47
-1Competence
▶Avg Rank:6.58
Appearance:8.2%
Trend (MOM):-3.5%
Trend (YOY):+2.4%
🥇 Top 1:0.3%
🥉 Top 3:1.3%
48
-3Spirituality
▶Avg Rank:5.49
Appearance:7.8%
Trend (MOM):-9.7%
Trend (YOY):-11.5%
🥇 Top 1:1.0%
🥉 Top 3:2.4%
49
+2Teamwork
▶Avg Rank:6.66
Appearance:7.5%
Trend (MOM):+10.4%
Trend (YOY):-9.6%
🥇 Top 1:0.3%
🥉 Top 3:1.2%
50
+2Variety
▶Avg Rank:6.97
Appearance:6.9%
Trend (MOM):+8.3%
Trend (YOY):+17.0%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
51
-7Commitment
▶Avg Rank:6.76
Appearance:6.9%
Trend (MOM):-22.5%
Trend (YOY):-28.9%
🥇 Top 1:0.3%
🥉 Top 3:1.0%
52
+2Forgiveness
▶Avg Rank:6.11
Appearance:6.8%
Trend (MOM):+14.8%
Trend (YOY):-5.4%
🥇 Top 1:0.3%
🥉 Top 3:1.3%
53
+2Beauty
▶Avg Rank:7.09
Appearance:6.5%
Trend (MOM):+17.6%
Trend (YOY):+27.6%
🥇 Top 1:0.3%
🥉 Top 3:0.8%
54
-4Uniqueness
▶Avg Rank:6.53
Appearance:6.5%
Trend (MOM):-11.0%
Trend (YOY):+3.3%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
55
+3Reputation
▶Avg Rank:7.03
Appearance:6.1%
Trend (MOM):+46.5%
Trend (YOY):+28.8%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
56
-3Excellence
▶Avg Rank:6.34
Appearance:6.0%
Trend (MOM):-1.8%
Trend (YOY):-0.5%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
57
Influence
▶Avg Rank:6.73
Appearance:5.0%
Trend (MOM):+10.7%
Trend (YOY):+1.8%
🥇 Top 1:0.1%
🥉 Top 3:0.7%
58
+1Tradition
▶Avg Rank:6.60
Appearance:4.5%
Trend (MOM):+30.9%
Trend (YOY):+15.5%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
59
-3Contribution
▶Avg Rank:6.71
Appearance:4.3%
Trend (MOM):-15.0%
Trend (YOY):-26.2%
🥇 Top 1:0.1%
🥉 Top 3:0.5%
60
Authority
▶Avg Rank:6.55
Appearance:2.9%
Trend (MOM):+5.0%
Trend (YOY):+5.9%
🥇 Top 1:0.1%
🥉 Top 3:0.5%
61
Popularity
▶Avg Rank:6.89
Appearance:2.2%
Trend (MOM):+7.0%
Trend (YOY):-1.4%
🥇 Top 1:0.1%
🥉 Top 3:0.3%
62
Fame
▶Avg Rank:6.46
Appearance:1.7%
Trend (MOM):+2.9%
Trend (YOY):-12.3%
🥇 Top 1:0.1%
🥉 Top 3:0.3%
| Rank | Value ▲▼ | Avg Rank ▲▼ | 🥇 Top 1 ▲▼ | 🥉 Top 3 ▲▼ | Appearance Rate ▲▼ | 📈 Trend (MoM) ▲▼ |
|---|---|---|---|---|---|---|
▶ 1 | Health | 3.66 | 13.5% | 29.6% | 50.3% | ▼−7.9% |
▶ 2 | Financial stability | 4.83 | 4.4% | 16.1% | 42.3% | ▲+0.4% |
▶ 3 | Peace | 5.06 | 4.4% | 14.6% | 39.7% | ▲+4.4% |
▶ 4 | Family | 3.38 | 12.9% | 23.8% | 38.4% | ▲+6.6% |
▶ 5 ▲+2 | Trust | 5.14 | 3.4% | 12.1% | 36.5% | ▲+19.8% |
▶ 6 | Pleasure | 5.61 | 2.3% | 8.9% | 32.0% | ▼−6.9% |
▶ 7 ▲+5 | Respect | 5.47 | 2.2% | 8.3% | 31.2% | ▲+35.8% |
▶ 8 | Love | 4.67 | 4.6% | 12.2% | 30.1% | ▼−0.8% |
▶ 9 ▲+1 | Growth | 5.49 | 2.2% | 7.3% | 26.6% | ▼−1.7% |
▶ 10 ▲+4 | Authenticity | 5.05 | 2.9% | 8.9% | 26.3% | ▲+20.2% |
▶ 11 ▼−2 | Security | 5.11 | 3.0% | 9.6% | 25.6% | ▼−14.0% |
▶ 12 ▼−1 | Curiosity | 5.91 | 1.6% | 5.9% | 24.7% | ▲+4.4% |
▶ 13 ▼−8 | Freedom | 5.84 | 2.4% | 6.6% | 24.0% | ▼−31.2% |
▶ 14 ▲+3 | Creativity | 6.09 | 1.5% | 4.9% | 22.4% | ▲+16.2% |
▶ 15 ▲+4 | Friendship | 5.65 | 1.3% | 5.6% | 21.5% | ▲+13.1% |
▶ 16 ▲+6 | Honesty | 5.75 | 1.3% | 5.2% | 21.4% | ▲+20.8% |
▶ 17 ▲+7 | Accountability | 5.58 | 1.4% | 5.4% | 20.1% | ▲+16.1% |
▶ 18 ▲+3 | Compassion | 5.36 | 1.7% | 6.0% | 19.9% | ▲+10.9% |
▶ 19 ▲+11 | Loyalty | 5.78 | 1.2% | 4.7% | 19.6% | ▲+29.4% |
▶ 20 ▲+8 | Discipline | 5.27 | 1.8% | 6.3% | 19.0% | ▲+25.2% |
▶ 21 ▼−6 | Certainty | 5.56 | 1.9% | 5.9% | 19.0% | ▼−11.8% |
▶ 22 ▲+13 | Appreciation | 6.43 | 0.6% | 2.7% | 16.6% | ▲+27.7% |
▶ 23 ▼−7 | Wealth | 5.18 | 1.7% | 5.7% | 16.4% | ▼−18.8% |
▶ 24 ▼−1 | Meaningful work | 6.06 | 1.1% | 3.6% | 16.0% | ▼−9.3% |
▶ 25 ▼−5 | Control | 5.66 | 1.6% | 4.9% | 15.8% | ▼−16.6% |
▶ 26 ▼−13 | Wisdom | 5.31 | 1.5% | 4.9% | 15.8% | ▼−29.0% |
▶ 27 ▼−1 | Independence | 6.25 | 0.6% | 2.8% | 15.1% | ▼−8.6% |
▶ 28 ▲+3 | Success | 5.67 | 1.2% | 3.9% | 14.8% | ▲+0.6% |
▶ 29 | Intelligence | 6.41 | 0.6% | 2.4% | 14.1% | ▼−6.9% |
▶ 30 ▲+10 | Adventure | 6.22 | 0.7% | 2.8% | 14.0% | ▲+35.3% |
▶ 31 ▼−6 | Ethics | 5.47 | 1.6% | 4.5% | 13.8% | ▼−19.9% |
▶ 32 ▲+1 | Job security | 5.45 | 0.9% | 3.8% | 13.3% | ▼−7.1% |
▶ 33 ▲+9 | Challenge | 6.48 | 0.4% | 2.3% | 13.2% | ▲+37.8% |
▶ 34 | Privacy | 6.50 | 0.4% | 2.0% | 13.2% | ▼−0.6% |
▶ 35 ▼−8 | Justice | 5.74 | 1.1% | 3.5% | 13.1% | ▼−13.9% |
▶ 36 ▲+7 | Acceptance | 6.68 | 0.4% | 1.9% | 12.4% | ▲+38.1% |
▶ 37 ▼−19 | Inner harmony | 5.18 | 1.5% | 4.1% | 11.9% | ▼−38.4% |
▶ 38 ▼−6 | Helpfulness | 6.54 | 0.7% | 2.1% | 11.6% | ▼−20.0% |
▶ 39 ▼−2 | Passion | 6.34 | 0.5% | 2.0% | 11.2% | ▼−5.8% |
▶ 40 ▼−2 | Courage | 6.31 | 0.4% | 2.0% | 10.9% | ▼−5.4% |
▶ 41 ▼−5 | Equality | 5.52 | 1.0% | 3.1% | 10.3% | ▼−20.8% |
▶ 42 ▲+7 | Excitement | 6.80 | 0.3% | 1.3% | 10.0% | ▲+23.8% |
▶ 43 ▲+5 | Religion | 3.43 | 4.1% | 6.2% | 9.7% | ▲+18.3% |
▶ 44 ▼−3 | Ambition | 6.28 | 0.5% | 1.7% | 9.2% | ▼−5.5% |
▶ 45 ▲+2 | Determination | 6.43 | 0.3% | 1.5% | 8.9% | ▲+7.7% |
▶ 46 ▼−7 | Tolerance | 6.40 | 0.4% | 1.5% | 8.4% | ▼−25.2% |
▶ 47 ▼−1 | Competence | 6.58 | 0.3% | 1.3% | 8.2% | ▼−3.5% |
▶ 48 ▼−3 | Spirituality | 5.49 | 1.0% | 2.4% | 7.8% | ▼−9.7% |
▶ 49 ▲+2 | Teamwork | 6.66 | 0.3% | 1.2% | 7.5% | ▲+10.4% |
▶ 50 ▲+2 | Variety | 6.97 | 0.2% | 0.8% | 6.9% | ▲+8.3% |
▶ 51 ▼−7 | Commitment | 6.76 | 0.3% | 1.0% | 6.9% | ▼−22.5% |
▶ 52 ▲+2 | Forgiveness | 6.11 | 0.3% | 1.3% | 6.8% | ▲+14.8% |
▶ 53 ▲+2 | Beauty | 7.09 | 0.3% | 0.8% | 6.5% | ▲+17.6% |
▶ 54 ▼−4 | Uniqueness | 6.53 | 0.3% | 1.1% | 6.5% | ▼−11.0% |
▶ 55 ▲+3 | Reputation | 7.03 | 0.2% | 0.8% | 6.1% | ▲+46.5% |
▶ 56 ▼−3 | Excellence | 6.34 | 0.3% | 1.1% | 6.0% | ▼−1.8% |
▶ 57 | Influence | 6.73 | 0.1% | 0.7% | 5.0% | ▲+10.7% |
▶ 58 ▲+1 | Tradition | 6.60 | 0.2% | 0.8% | 4.5% | ▲+30.9% |
▶ 59 ▼−3 | Contribution | 6.71 | 0.1% | 0.5% | 4.3% | ▼−15.0% |
▶ 60 | Authority | 6.55 | 0.1% | 0.5% | 2.9% | ▲+5.0% |
▶ 61 | Popularity | 6.89 | 0.1% | 0.3% | 2.2% | ▲+7.0% |
▶ 62 | Fame | 6.46 | 0.1% | 0.3% | 1.7% | ▲+2.9% |
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