Arkadiusz ZalewskiFounder & Values Researcher at personalvalu.es
Key Findings for November 2024
November’s top values read like a cozy-but-realistic checklist. Health leads with 48.6% of tests, followed by Family at 42.5% and Peace at 38.2%. The whole top 10 clusters around protection and stability: Financial stability (37.0%), Trust (36.1%), and Security (25.9%) suggest people want fewer surprises and more solid ground.
The rankings show a modest reshuffle rather than a rocket launch. Pleasure and Freedom each climb a place, to 7th and 8th, as Respect slips 2 to 9th, and Peace and Financial stability move up one each while Trust drops 2 to 5th. Love and Security hold 6th and 10th. That mix hints at a small shift from bare survival to “survive, then actually live.”
Priority-wise, this month looks like stress management meets year-end planning: protect the body, protect the wallet, protect the vibe. Seasonally, November tends to amplify Family, Peace, and Security (holiday proximity, colder weather, end-of-year reflection), while the rise in Pleasure hints at people giving themselves permission to enjoy the season too.
Total Tests
32,552
in this month
🔥 Most Popular
Health
15,821 appearances
⭐ Best Ranking
Family
Avg rank: 3.58
🥇 Most #1 Rankings
Family
4289 times first place
1
Health
▶Avg Rank:3.82
Appearance:48.6%
Trend (MOM):+1.2%
Trend (YOY):+2.2%
🥇 Top 1:10.9%
🥉 Top 3:26.7%
2
Family
▶Avg Rank:3.58
Appearance:42.5%
Trend (MOM):-3.8%
Trend (YOY):+1.5%
🥇 Top 1:13.2%
🥉 Top 3:25.3%
3
+1Peace
▶Avg Rank:4.73
Appearance:38.2%
Trend (MOM):+2.4%
Trend (YOY):+2.3%
🥇 Top 1:4.7%
🥉 Top 3:15.2%
4
+1Financial stability
▶Avg Rank:4.80
Appearance:37.0%
Trend (MOM):+3.3%
Trend (YOY):+2.2%
🥇 Top 1:3.9%
🥉 Top 3:13.8%
5
-2Trust
▶Avg Rank:5.13
Appearance:36.1%
Trend (MOM):-4.7%
Trend (YOY):-4.0%
🥇 Top 1:3.1%
🥉 Top 3:11.7%
6
Love
▶Avg Rank:4.65
Appearance:32.3%
Trend (MOM):-2.1%
Trend (YOY):-1.0%
🥇 Top 1:4.6%
🥉 Top 3:13.4%
7
+1Pleasure
▶Avg Rank:5.34
Appearance:30.3%
Trend (MOM):+0.4%
Trend (YOY):-3.5%
🥇 Top 1:2.4%
🥉 Top 3:8.9%
8
+1Freedom
▶Avg Rank:6.51
Appearance:29.0%
Trend (MOM):+0.2%
Trend (YOY):+1.9%
🥇 Top 1:2.9%
🥉 Top 3:6.5%
9
-2Respect
▶Avg Rank:5.56
Appearance:28.6%
Trend (MOM):-6.4%
Trend (YOY):+0.6%
🥇 Top 1:1.8%
🥉 Top 3:7.3%
10
Security
▶Avg Rank:4.80
Appearance:25.9%
Trend (MOM):+0.7%
Trend (YOY):-1.6%
🥇 Top 1:3.1%
🥉 Top 3:10.3%
11
+1Growth
▶Avg Rank:5.48
Appearance:24.9%
Trend (MOM):+7.8%
Trend (YOY):+4.6%
🥇 Top 1:2.2%
🥉 Top 3:7.1%
12
-1Friendship
▶Avg Rank:5.72
Appearance:22.8%
Trend (MOM):-7.3%
Trend (YOY):-3.2%
🥇 Top 1:1.3%
🥉 Top 3:5.8%
13
+4Authenticity
▶Avg Rank:5.30
Appearance:21.4%
Trend (MOM):+10.0%
Trend (YOY):+2.4%
🥇 Top 1:1.9%
🥉 Top 3:6.4%
14
-1Loyalty
▶Avg Rank:5.63
Appearance:20.8%
Trend (MOM):-8.8%
Trend (YOY):-4.2%
🥇 Top 1:1.5%
🥉 Top 3:5.5%
15
Discipline
▶Avg Rank:5.14
Appearance:20.8%
Trend (MOM):+4.8%
Trend (YOY):+5.4%
🥇 Top 1:2.0%
🥉 Top 3:6.8%
16
-2Honesty
▶Avg Rank:5.75
Appearance:20.3%
Trend (MOM):-4.9%
Trend (YOY):-3.6%
🥇 Top 1:1.1%
🥉 Top 3:4.8%
17
+1Certainty
▶Avg Rank:5.02
Appearance:19.3%
Trend (MOM):+4.2%
Trend (YOY):+0.8%
🥇 Top 1:2.5%
🥉 Top 3:7.1%
18
+2Control
▶Avg Rank:5.19
Appearance:18.8%
Trend (MOM):+2.3%
Trend (YOY):-0.3%
🥇 Top 1:2.0%
🥉 Top 3:6.6%
19
+3Curiosity
▶Avg Rank:5.93
Appearance:18.8%
Trend (MOM):+6.7%
Trend (YOY):-1.4%
🥇 Top 1:1.1%
🥉 Top 3:4.2%
20
-4Wealth
▶Avg Rank:5.12
Appearance:18.5%
Trend (MOM):-6.3%
Trend (YOY):-1.1%
🥇 Top 1:1.8%
🥉 Top 3:6.3%
21
+3Accountability
▶Avg Rank:5.67
Appearance:17.9%
Trend (MOM):+5.7%
Trend (YOY):+8.1%
🥇 Top 1:1.2%
🥉 Top 3:4.5%
22
-1Success
▶Avg Rank:5.60
Appearance:17.8%
Trend (MOM):-2.8%
Trend (YOY):+4.7%
🥇 Top 1:1.7%
🥉 Top 3:5.2%
23
Compassion
▶Avg Rank:5.66
Appearance:17.8%
Trend (MOM):+3.7%
Trend (YOY):+3.1%
🥇 Top 1:1.4%
🥉 Top 3:4.6%
24
-5Creativity
▶Avg Rank:5.80
Appearance:17.4%
Trend (MOM):-5.4%
Trend (YOY):-7.8%
🥇 Top 1:1.3%
🥉 Top 3:4.2%
25
Ethics
▶Avg Rank:6.15
Appearance:17.4%
Trend (MOM):+4.7%
Trend (YOY):+7.6%
🥇 Top 1:1.7%
🥉 Top 3:4.4%
26
Wisdom
▶Avg Rank:5.71
Appearance:16.9%
Trend (MOM):+5.6%
Trend (YOY):+4.5%
🥇 Top 1:1.4%
🥉 Top 3:4.5%
27
+1Meaningful work
▶Avg Rank:6.39
Appearance:15.3%
Trend (MOM):+4.1%
Trend (YOY):-1.1%
🥇 Top 1:1.0%
🥉 Top 3:3.1%
28
-1Helpfulness
▶Avg Rank:7.23
Appearance:15.2%
Trend (MOM):-2.1%
Trend (YOY):-1.6%
🥇 Top 1:0.8%
🥉 Top 3:2.2%
29
+1Justice
▶Avg Rank:5.94
Appearance:14.9%
Trend (MOM):+5.0%
Trend (YOY):+9.4%
🥇 Top 1:1.3%
🥉 Top 3:3.9%
30
-1Appreciation
▶Avg Rank:6.22
Appearance:14.6%
Trend (MOM):+1.0%
Trend (YOY):+2.4%
🥇 Top 1:0.6%
🥉 Top 3:2.4%
31
+1Job security
▶Avg Rank:5.51
Appearance:14.0%
Trend (MOM):+0.9%
Trend (YOY):-1.1%
🥇 Top 1:0.7%
🥉 Top 3:3.6%
32
+4Intelligence
▶Avg Rank:6.34
Appearance:13.6%
Trend (MOM):+2.7%
Trend (YOY):+0.6%
🥇 Top 1:0.7%
🥉 Top 3:2.6%
33
-2Independence
▶Avg Rank:6.17
Appearance:13.5%
Trend (MOM):-4.2%
Trend (YOY):-9.5%
🥇 Top 1:0.8%
🥉 Top 3:2.9%
34
Adventure
▶Avg Rank:6.02
Appearance:13.2%
Trend (MOM):-1.7%
Trend (YOY):-5.5%
🥇 Top 1:0.7%
🥉 Top 3:2.8%
35
+4Inner harmony
▶Avg Rank:5.38
Appearance:12.4%
Trend (MOM):+7.9%
Trend (YOY):-3.8%
🥇 Top 1:1.6%
🥉 Top 3:4.0%
36
-3Privacy
▶Avg Rank:6.13
Appearance:12.4%
Trend (MOM):-8.9%
Trend (YOY):-9.6%
🥇 Top 1:0.5%
🥉 Top 3:2.5%
37
-2Religion
▶Avg Rank:3.59
Appearance:12.3%
Trend (MOM):-8.2%
Trend (YOY):+18.2%
🥇 Top 1:4.9%
🥉 Top 3:7.6%
38
-1Challenge
▶Avg Rank:6.17
Appearance:12.0%
Trend (MOM):-0.0%
Trend (YOY):-6.6%
🥇 Top 1:0.5%
🥉 Top 3:2.3%
39
-1Equality
▶Avg Rank:5.67
Appearance:11.9%
Trend (MOM):+0.7%
Trend (YOY):-0.2%
🥇 Top 1:1.2%
🥉 Top 3:3.5%
40
Passion
▶Avg Rank:6.21
Appearance:11.2%
Trend (MOM):+4.1%
Trend (YOY):+5.4%
🥇 Top 1:0.5%
🥉 Top 3:2.2%
41
+3Ambition
▶Avg Rank:6.32
Appearance:10.4%
Trend (MOM):+4.1%
Trend (YOY):+8.4%
🥇 Top 1:0.7%
🥉 Top 3:2.1%
42
-1Courage
▶Avg Rank:6.19
Appearance:10.4%
Trend (MOM):-0.4%
Trend (YOY):-7.1%
🥇 Top 1:0.5%
🥉 Top 3:2.0%
43
-1Acceptance
▶Avg Rank:6.41
Appearance:10.3%
Trend (MOM):+1.0%
Trend (YOY):-2.8%
🥇 Top 1:0.4%
🥉 Top 3:1.7%
44
+2Tolerance
▶Avg Rank:6.90
Appearance:10.3%
Trend (MOM):+3.8%
Trend (YOY):-5.3%
🥇 Top 1:0.5%
🥉 Top 3:1.6%
45
Commitment
▶Avg Rank:7.16
Appearance:10.0%
Trend (MOM):+0.6%
Trend (YOY):+2.5%
🥇 Top 1:0.4%
🥉 Top 3:1.4%
46
+1Determination
▶Avg Rank:6.19
Appearance:9.9%
Trend (MOM):+1.9%
Trend (YOY):+0.9%
🥇 Top 1:0.5%
🥉 Top 3:2.0%
47
-4Excitement
▶Avg Rank:6.54
Appearance:9.6%
Trend (MOM):-4.9%
Trend (YOY):-5.4%
🥇 Top 1:0.3%
🥉 Top 3:1.5%
48
Forgiveness
▶Avg Rank:6.10
Appearance:8.9%
Trend (MOM):-1.2%
Trend (YOY):+5.3%
🥇 Top 1:0.5%
🥉 Top 3:1.8%
49
Teamwork
▶Avg Rank:7.02
Appearance:8.4%
Trend (MOM):-3.8%
Trend (YOY):-2.3%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
50
Spirituality
▶Avg Rank:5.60
Appearance:7.6%
Trend (MOM):+7.4%
Trend (YOY):+2.4%
🥇 Top 1:0.9%
🥉 Top 3:2.4%
51
Competence
▶Avg Rank:6.79
Appearance:7.4%
Trend (MOM):+11.7%
Trend (YOY):+15.4%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
52
+1Uniqueness
▶Avg Rank:6.24
Appearance:6.1%
Trend (MOM):-2.8%
Trend (YOY):-0.6%
🥇 Top 1:0.3%
🥉 Top 3:1.2%
53
+1Excellence
▶Avg Rank:6.20
Appearance:6.0%
Trend (MOM):+10.8%
Trend (YOY):+7.5%
🥇 Top 1:0.4%
🥉 Top 3:1.2%
54
-2Beauty
▶Avg Rank:6.52
Appearance:5.9%
Trend (MOM):-8.0%
Trend (YOY):-8.6%
🥇 Top 1:0.3%
🥉 Top 3:1.1%
55
Variety
▶Avg Rank:6.70
Appearance:5.3%
Trend (MOM):-1.4%
Trend (YOY):-11.5%
🥇 Top 1:0.2%
🥉 Top 3:0.7%
56
+2Contribution
▶Avg Rank:6.81
Appearance:5.1%
Trend (MOM):+5.9%
Trend (YOY):-0.9%
🥇 Top 1:0.2%
🥉 Top 3:0.8%
57
-1Tradition
▶Avg Rank:6.31
Appearance:5.0%
Trend (MOM):-4.0%
Trend (YOY):-4.8%
🥇 Top 1:0.2%
🥉 Top 3:1.0%
58
-1Reputation
▶Avg Rank:6.67
Appearance:4.9%
Trend (MOM):-1.9%
Trend (YOY):-6.6%
🥇 Top 1:0.2%
🥉 Top 3:0.7%
59
Influence
▶Avg Rank:6.65
Appearance:4.8%
Trend (MOM):+2.1%
Trend (YOY):-2.9%
🥇 Top 1:0.1%
🥉 Top 3:0.7%
60
Authority
▶Avg Rank:6.46
Appearance:2.8%
Trend (MOM):-5.0%
Trend (YOY):-4.9%
🥇 Top 1:0.1%
🥉 Top 3:0.5%
61
Popularity
▶Avg Rank:6.58
Appearance:2.4%
Trend (MOM):-8.1%
Trend (YOY):-14.9%
🥇 Top 1:0.1%
🥉 Top 3:0.4%
62
Fame
▶Avg Rank:6.28
Appearance:2.1%
Trend (MOM):-21.2%
Trend (YOY):-20.1%
🥇 Top 1:0.1%
🥉 Top 3:0.4%
| Rank | Value ▲▼ | Avg Rank ▲▼ | 🥇 Top 1 ▲▼ | 🥉 Top 3 ▲▼ | Appearance Rate ▲▼ | 📈 Trend (MoM) ▲▼ |
|---|---|---|---|---|---|---|
▶ 1 | Health | 3.82 | 10.9% | 26.7% | 48.6% | ▲+1.2% |
▶ 2 | Family | 3.58 | 13.2% | 25.3% | 42.5% | ▼−3.8% |
▶ 3 ▲+1 | Peace | 4.73 | 4.7% | 15.2% | 38.2% | ▲+2.4% |
▶ 4 ▲+1 | Financial stability | 4.80 | 3.9% | 13.8% | 37.0% | ▲+3.3% |
▶ 5 ▼−2 | Trust | 5.13 | 3.1% | 11.7% | 36.1% | ▼−4.7% |
▶ 6 | Love | 4.65 | 4.6% | 13.4% | 32.3% | ▼−2.1% |
▶ 7 ▲+1 | Pleasure | 5.34 | 2.4% | 8.9% | 30.3% | ▲+0.4% |
▶ 8 ▲+1 | Freedom | 6.51 | 2.9% | 6.5% | 29.0% | ▲+0.2% |
▶ 9 ▼−2 | Respect | 5.56 | 1.8% | 7.3% | 28.6% | ▼−6.4% |
▶ 10 | Security | 4.80 | 3.1% | 10.3% | 25.9% | ▲+0.7% |
▶ 11 ▲+1 | Growth | 5.48 | 2.2% | 7.1% | 24.9% | ▲+7.8% |
▶ 12 ▼−1 | Friendship | 5.72 | 1.3% | 5.8% | 22.8% | ▼−7.3% |
▶ 13 ▲+4 | Authenticity | 5.30 | 1.9% | 6.4% | 21.4% | ▲+10.0% |
▶ 14 ▼−1 | Loyalty | 5.63 | 1.5% | 5.5% | 20.8% | ▼−8.8% |
▶ 15 | Discipline | 5.14 | 2.0% | 6.8% | 20.8% | ▲+4.8% |
▶ 16 ▼−2 | Honesty | 5.75 | 1.1% | 4.8% | 20.3% | ▼−4.9% |
▶ 17 ▲+1 | Certainty | 5.02 | 2.5% | 7.1% | 19.3% | ▲+4.2% |
▶ 18 ▲+2 | Control | 5.19 | 2.0% | 6.6% | 18.8% | ▲+2.3% |
▶ 19 ▲+3 | Curiosity | 5.93 | 1.1% | 4.2% | 18.8% | ▲+6.7% |
▶ 20 ▼−4 | Wealth | 5.12 | 1.8% | 6.3% | 18.5% | ▼−6.3% |
▶ 21 ▲+3 | Accountability | 5.67 | 1.2% | 4.5% | 17.9% | ▲+5.7% |
▶ 22 ▼−1 | Success | 5.60 | 1.7% | 5.2% | 17.8% | ▼−2.8% |
▶ 23 | Compassion | 5.66 | 1.4% | 4.6% | 17.8% | ▲+3.7% |
▶ 24 ▼−5 | Creativity | 5.80 | 1.3% | 4.2% | 17.4% | ▼−5.4% |
▶ 25 | Ethics | 6.15 | 1.7% | 4.4% | 17.4% | ▲+4.7% |
▶ 26 | Wisdom | 5.71 | 1.4% | 4.5% | 16.9% | ▲+5.6% |
▶ 27 ▲+1 | Meaningful work | 6.39 | 1.0% | 3.1% | 15.3% | ▲+4.1% |
▶ 28 ▼−1 | Helpfulness | 7.23 | 0.8% | 2.2% | 15.2% | ▼−2.1% |
▶ 29 ▲+1 | Justice | 5.94 | 1.3% | 3.9% | 14.9% | ▲+5.0% |
▶ 30 ▼−1 | Appreciation | 6.22 | 0.6% | 2.4% | 14.6% | ▲+1.0% |
▶ 31 ▲+1 | Job security | 5.51 | 0.7% | 3.6% | 14.0% | ▲+0.9% |
▶ 32 ▲+4 | Intelligence | 6.34 | 0.7% | 2.6% | 13.6% | ▲+2.7% |
▶ 33 ▼−2 | Independence | 6.17 | 0.8% | 2.9% | 13.5% | ▼−4.2% |
▶ 34 | Adventure | 6.02 | 0.7% | 2.8% | 13.2% | ▼−1.7% |
▶ 35 ▲+4 | Inner harmony | 5.38 | 1.6% | 4.0% | 12.4% | ▲+7.9% |
▶ 36 ▼−3 | Privacy | 6.13 | 0.5% | 2.5% | 12.4% | ▼−8.9% |
▶ 37 ▼−2 | Religion | 3.59 | 4.9% | 7.6% | 12.3% | ▼−8.2% |
▶ 38 ▼−1 | Challenge | 6.17 | 0.5% | 2.3% | 12.0% | ▼−0.0% |
▶ 39 ▼−1 | Equality | 5.67 | 1.2% | 3.5% | 11.9% | ▲+0.7% |
▶ 40 | Passion | 6.21 | 0.5% | 2.2% | 11.2% | ▲+4.1% |
▶ 41 ▲+3 | Ambition | 6.32 | 0.7% | 2.1% | 10.4% | ▲+4.1% |
▶ 42 ▼−1 | Courage | 6.19 | 0.5% | 2.0% | 10.4% | ▼−0.4% |
▶ 43 ▼−1 | Acceptance | 6.41 | 0.4% | 1.7% | 10.3% | ▲+1.0% |
▶ 44 ▲+2 | Tolerance | 6.90 | 0.5% | 1.6% | 10.3% | ▲+3.8% |
▶ 45 | Commitment | 7.16 | 0.4% | 1.4% | 10.0% | ▲+0.6% |
▶ 46 ▲+1 | Determination | 6.19 | 0.5% | 2.0% | 9.9% | ▲+1.9% |
▶ 47 ▼−4 | Excitement | 6.54 | 0.3% | 1.5% | 9.6% | ▼−4.9% |
▶ 48 | Forgiveness | 6.10 | 0.5% | 1.8% | 8.9% | ▼−1.2% |
▶ 49 | Teamwork | 7.02 | 0.3% | 1.1% | 8.4% | ▼−3.8% |
▶ 50 | Spirituality | 5.60 | 0.9% | 2.4% | 7.6% | ▲+7.4% |
▶ 51 | Competence | 6.79 | 0.3% | 1.1% | 7.4% | ▲+11.7% |
▶ 52 ▲+1 | Uniqueness | 6.24 | 0.3% | 1.2% | 6.1% | ▼−2.8% |
▶ 53 ▲+1 | Excellence | 6.20 | 0.4% | 1.2% | 6.0% | ▲+10.8% |
▶ 54 ▼−2 | Beauty | 6.52 | 0.3% | 1.1% | 5.9% | ▼−8.0% |
▶ 55 | Variety | 6.70 | 0.2% | 0.7% | 5.3% | ▼−1.4% |
▶ 56 ▲+2 | Contribution | 6.81 | 0.2% | 0.8% | 5.1% | ▲+5.9% |
▶ 57 ▼−1 | Tradition | 6.31 | 0.2% | 1.0% | 5.0% | ▼−4.0% |
▶ 58 ▼−1 | Reputation | 6.67 | 0.2% | 0.7% | 4.9% | ▼−1.9% |
▶ 59 | Influence | 6.65 | 0.1% | 0.7% | 4.8% | ▲+2.1% |
▶ 60 | Authority | 6.46 | 0.1% | 0.5% | 2.8% | ▼−5.0% |
▶ 61 | Popularity | 6.58 | 0.1% | 0.4% | 2.4% | ▼−8.1% |
▶ 62 | Fame | 6.28 | 0.1% | 0.4% | 2.1% | ▼−21.2% |
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