Key Findings for May 2021

May 2021 is a statistical ghost town: 0 tests conducted, which means 0% of the month’s audience contributed value preferences. With no responses, there are no observable trends, no dominant values, and no meaningful distribution to compare—any “pattern” would be storytelling, not data.

Rank movement is also effectively frozen. With no Top 10 values reported and no baseline comparisons, 0 values rose or fell in positions, and there’s no way to identify momentum, volatility, or a reshuffle in priorities.

What this most likely indicates is less about shifting human priorities and more about measurement reality: participation dropped to zero, the survey wasn’t running, tracking broke, or the data didn’t ingest. In other words, May’s “top value” might be nonresponse.

Seasonally, May often brings end-of-school, spring energy, and pre-summer planning—but with 0% coverage, we can’t confirm any temporal signature this year. If you share April/June (or the missing Top 10), I can spot real trends fast.